Details magazine has a new article out next month talking about triathlons as a status symbol. Read more here.
Chances are you've been there: a dinner party where you get stuck sitting next to a lawyer who has nothing to say about the law—but won't shut up about Chamois Butt'r cream and the wonders of his triathlon ladder workout. Your coworker Seth, across the table, presents an iPhone slide show in which he is doing his best impressions of Usain Bolt, Lance Armstrong, and Michael Phelps. And then Steve, the creative director playing host, announces that when he travels for work he books only hotels with pools, so he can get in his lap time. More subtly than, say, whipping out the keys to his Bugatti, a certain sort of image-conscious striver makes the distinction clear: Prestige comes with being an athletic triple threat.
It used to be that only true He-Men dared call themselves triathletes, but now all manner of aspirant, Type-A personalities are trying on the title. These are the guys who put the "try" in triathlete, who've seized on the once-forbidding sport as a form of social currency, the athletic equivalent of dropping mentions of a Hamptons summer home or a Harvard M.B.A.
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